Description

Product Features:

• Jumbo Size – Larger portion for more satisfaction
• 2-Minute Cook Time – Fast and convenient as ever
• Bold Beef Flavor – Deep, savory taste profile
• Family- or Group-Sized – Great for sharing
• Eye-Catching Design – Prominent “JUMBO” branding in yellow.
• Fortified with Protein and Vitamin B2. Protein is essential for building muscles, repairing tissues, supporting immunity, producing enzymes, and maintaining overall body function. Vitamin B2 is important for energy production, healthy skin, eye function, growth, and nervous system support.

Product Benefits for Consumers:

• Filling Meal – Ideal for lunch or dinner
• Meaty Flavor – Packed with delicious beef taste
• Family Ready – One pack, multiple servings x Value Buy – Affordable without compromising flavor
• Customizable – Pairs well with your favorite toppings

Product Advantages:

• More for Less – Great value per gram compared to standard packs
• High Consumer Appeal – Beef remains a favorite across Kenyan households
• Perfect for Big Eaters – Single meal or multi-portion flexibility
• Shelf Impact – Large, bold packaging enhances visibility
• Versatile Usage – Can be served plain or with sides like sausages or eggs

Product Applications:

•  Family Cooking – Quick-fix for multiple eaters
• Street Food Serving – Ideal base for food vendors
• Hostel & Shared Meals – One pack feeds more
•  Outdoor Convenience – Great for picnics and road trips

Product Benefits for Retailers (Resellers):

• High Turnover Potential – Affordable and appealing to value-conscious buyers
• Large Format Appeal – Perfect for supermarket displays
• Trusted Flavor – Beef drives consistent sales
• Expands Shelf Options – Adds to the Kellogg’s JUMBO range
• Easy Upsell – Works well in combo deals with drinks or proteins